Reference

Site map.

Five pages. One i18n root. Every URL prefixed with /en/ from launch — French and Spanish reserved at /fr/ and /es/ for future.

  1. 1. Home /en/
    1. Topbar — status pulse · wordmark · primary navigation
    2. Hero — full-bleed video, headline with italic bronze emphasis, primary & secondary CTA
    3. Certifications strip
    4. Brand statement — single editorial paragraph, centered
    5. Services preview — 2×2 environment cards
    6. The standard — three numbered principles
    7. From the team — portrait, italic note, signature, link to about page
    8. Quiet contact band — phone, email, send an inquiry
    9. Footer
  2. 2. Services /en/services/
    1. Page header with anchor index
    2. Hotels & Restaurants — #hotels
    3. Yachts & Aircraft — #yachts
    4. Private Residences — #residences
    5. Corporate Offices — #corporate
    6. The Clean Suite Kit — small product offer card
    7. Footer
  3. 3. About Us /en/founder/
    1. Single-column editorial layout
    2. Black-and-white portrait (placeholder for now)
    3. First-person letter, 4–6 paragraphs
    4. Pull-quote: "Serve, and only offer excellence."
    5. Direct contact aside
    6. Footer
  4. 4. Coverage /en/coverage/
    1. Minimal SVG map of North America & Caribbean with bronze service dots
    2. Three regions — United States, Canada, Caribbean
    3. Reassurance band — concierge for off-list destinations
    4. Footer
  5. 5. Contact /en/contact/
    1. Large Fraunces phone number, email, single line "Speak directly with Us."
    2. Inquiry form with five role paths (hotel · yacht · aviation · private · designer)
    3. Submit is a thin underline link, never a filled button
    4. Footer
  6. · Reference (utility)
    1. Style guide — tokens, type, spacing, components, voice
    2. Sitemap — this page
    3. Hero video specification — for the videographer

Notes for build.

  • Routing: all canonical URLs prefixed /en/. Reserve /fr/ and /es/ for future translation. Root / redirects to /en/.
  • Stack: static — Astro or Eleventy preferred. Deployable to Netlify or Vercel.
  • Performance budget: Lighthouse 95+ on all four lanes. Self-host fonts, preload Fraunces variable + Manrope 400/500.
  • Imagery: AVIF with WebP fallback. Lazy-load below the fold. Hero MP4 H.265 + WebM/VP9 fallback. Mobile poster image.
  • Accessibility: semantic HTML, hierarchical headings, ARIA labels on icon-only links, all animations honour prefers-reduced-motion.